If you’ve ever wondered “How much is too much editing?” when it comes to your testimonials, then this is your episode! This is such a strange topic because there’s no official guide book to this sort of thing anywhere. It’s very much uncharted territory.
In this episode we explore questions like: What if the review has a typo? What if the grammar just doesn’t make sense? Can I change up the wording a little bit?
It can feel really confusing figuring out where to draw the line when you use testimonials from past clients, I get it. This episode will guide you to clarity.
I dive into 8 common changes people might want to make to a testimonial, and I tell you if it’s ok to change or totally not ok.
LISTEN TO THIS EPISODE NOW:
Listen & subscribe on your favorite platform: iTunes | Stitcher | Google Play | Spotify
Episode Highlights:
- Answering the big question of “Can I do a little editing to my client’s testimonials?”
- What’s totally NOT ethical when it comes to getting testimonials from clients
- What to do when your client misspells something or uses bad grammar in their testimonial
- When the testimonial doesn’t make sense as written, how to fix it
- What’s the deal with reordering sentences or cutting things out of a testimonial,
is that ok? - When you want to change “she” to your own name for a pull quote
- How to ask permission to make changes so that you’re always in the clear
July 2, 2019
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