There are so many different website builders out there, and it can be very confusing deciding which one is right for you! If you're weighing the choice of Showit vs Wix, that’s exactly what this blog post is for, friend! These two website builders are similar in many ways, but their differences are HUGE.
I’m sharing in the most basic terms:
- Showit vs Wix: The Similarities
- Wix vs Showit: Key Differences
- Steps to switch from Wix to Showit with a website template
Want the audio version? Listen to this as a podcast now!
UPDATE TO THIS PODCAST EPISODE
In this episode, I mention that you can transfer your blog posts from Wix to Showit. That has changed. Wix does not provide Showit with an export file that would allow the Showit team to migrate the blog to their servers. For that reason, Showit currently only does blog migrations from WordPress and Squarespace. If you want to move blog posts from Wix to Showit, the solution is to do it manually. The audio for this episode does still say that you can transfer your blog, but everything in this post is correct and up to date.
Showit vs Wix: The Similarities
1. Showit and Wix are both website builders that also host your website.
Both platforms host your website and provide you with an interface where you can build the site out. So, you pay them to be your host, whereas, with a WordPress-hosted website, you actually have to pay an outside host of your choice to “host” it. I love it when website builders also host for you! It makes things a lot simpler and usually will help with any support issues you have. This is a PRO of both Showit and Wix. In addition to both hosting your website, they are virtually the same price. Just $3 apart for the same level plan.
2. Showit and Wix both allow you to edit your mobile site separately from your desktop site.
With Showit, you have a mobile view and a desktop view that you can edit inside the website builder. It’s INCREDIBLE! I love this feature because sometimes there’s something you want on the desktop version but you don’t want on mobile or vice versa. All the items are still the same, but you can make both totally unique for that specific need. This is incredible because sometimes you want less content (or slightly different content) on your mobile website. With over 63% of people regularly using phones to access your website, mobile is more important than ever!
3. They both have a lot of templates you can start with.
Both platforms have MANY companies selling templates, both inside their own website and externally. All you have to do is a quick Google search for your niche and that website builder and you’ll find all sorts of templates! If you'll be using Showit, be sure to check out my templates here!
Wix vs Showit: Key Differences
I design on Showit. My website templates are built on Showit as well as my custom sites. I LOVE IT! I choose to work with Showit because it goes above and beyond any other platform. I must say, I have designed sites on Squarespace and WordPress, but I have not designed anything on Wix. So, I’m speaking more from research and my past clients' experiences than from my own experience! I’ve explored the Wix interface plenty and I’ve had many custom design clients and template buyers switch from Wix to Showit and have heard their stories about it.
1. Ease of Use — Showit is easier to use than Wix:
In Showit, you can “drag and drop.” And honestly, I don’t even know if “drag and drop” is the best term here! Because you aren’t dragging stuff into a super stringent template where stuff has to go. You can literally do whatever you want. There is so much creative freedom.
While Wix also advertises itself as “easy to use” and affordable — from my own experience and the experience of my clients, Showit is an even easier platform when it comes to designing your website. This allows you to control more on your website using Showit. In Wix, you’re more tied to the template design, which makes changing things more difficult. When you think about yourself using a template with Showit, you can truly know that you can change as much or as little as you want!
It really is EASIER and more intuitive to use. And, with my templates, I take it a step further and give you an online course to teach you how to use Showit. You get an actual online course on this included in your purchase! The course videos are short, sweet, and to the point. You’ll watch the introduction videos to get rolling, and then after that, you watch what you need as you need it. This really helps prevent the overwhelm that comes with a new platform and any difficulties that come with learning something new. I’ll be there to teach you and support you! So, know that in the opinion of many people, Showit is easier to use than Wix.
2. SEO Capabilities — Showit's SEO is fantastic:
Wix does let you do SEO on your site by answering a couple of questions and then they “do SEO for you.” However, it’s not very good (my opinion) and you’ll likely struggle a bit to get found on Google. I’m NOT saying it’s impossible to have good SEO with Wix. I’m just saying it’s harder, and why make something harder when it doesn’t have to be?
With Showit, you can do on-page SEO for every page of your website. And, I have a video in the training course teaching you how to do this REALLY WELL! I’m teaching you what we do for my business and what I do for my clients. I also teach you how to do SEO on your images. It’s awesome and can make a HUGE shift in your business. Being found regularly on Google is awesome!
With Showit, you can also use Yoast SEO for blogging. It’s the best SEO plugin around (and again there are 2 training videos on that in my Showit course). With a template from my shop, the training library and the capabilities of Showit, your SEO is going to ROCK! I’ve had clients go from not ranking at all for any valuable searches to ranking within a week or two after we do their SEO.
3. Customer Support with each of these website builders is super different:
With Showit, if something goes wrong or you have a question, you can chat with a real person immediately right there in your account. Showit also has “emergency” support for if something happens to your site to get you an even faster response time. Plus, you have ME as support. I offer one-on-one lifetime customer support with your template plus the training course, that I’m always keeping up to date with the best resources to help you with your website. Wix also has customer support, but they are less available and less effective than Showit in my experience.
4. The way you blog on Showit and the way you blog on Wix is totally different.
Both platforms have blogging capabilities. But, Showit integrates with WordPress for blogging, so you can have the power and flexibility of WordPress with the design freedom of Showit. By blogging with WordPress, you open the doors to unlimited optimization potential, SEO capabilities, and more. Like I mentioned, with a template from EM Shop, you get an online course to teach you Showit. In this course, there’s an entire module just on WordPress. I cover all my favorite WordPress plugins to let you do really cool things on your website (again, not a feature of Wix), there’s a 30-minute training on doing SEO on your blog posts, a video on how to set up your blogs, and so much more!
So, if WordPress scares you, don’t let it. You’ll love it. Seriously, everyone I know who gets to blog on WordPress while being hosted by Showit LOVES IT. It’s the bomb, and the online course is going to help you take your blogging game to the next level. Wix blogging has got nothing on the Showit/WordPress combo!
5. E-Commerce - Wix has it built in. Showit doesn't.
Wix has e-commerce capabilities built right in the platform, and Showit doesn’t. However, Showit can integrate e-commerce with ease. You might be thinking I’ll count this as a win for Wix, but I don’t. Even though Wix does e-commerce, if you have an actual e-commerce website (where that’s what you’re doing, you’re selling e-commerce) then I’d pick Shopify. Or, you can use Showit and do an integration with companies like Kajabi, ThriveCart, Thinkific, or Shopify Lite!
If you have a lot of products to sell, Showit might not be the right platform for you (or at least not for the e-commerce side of your business).
For example, I have a client right now who did her main website on Showit, but her online courses and membership site are purchased through a ClickFunnels sales page that’s clicked to from the Showit website. It’s awesome, it’s the best of both worlds! As another example, my client, Well-Watered Women did their main website on Showit, but their shop on Shopify. The two sites integrate together beautifully.
So, don’t stick with Wix just because they offer e-commerce built-in, there are other ways to do it that work even better.
6. The cost difference between Showit and Wix:
Wix is actually less money or the same price as Showit depending on what tier you get of Wix. So, Wix does win on price, which is often why I see people using it. When my template buyers and clients are explaining why they started on Wix, price is usually the first (sometimes the only) thing that they say. You shouldn’t pick something like your website host/builder just based on price, friend. One thing people don’t often realize is you can’t transfer designs between website builders. So, if you design a site on Wix then decide later that you want to change platforms, it won’t work. You can try to replicate what you did on Wix and bring it into the Showit world, but you can’t just click and move between any of these website builders.
So, don’t choose your website builder based on price. You should choose for the longevity of your business. Also, the prices aren’t that different. Wix’s VIP level is the exact same price as Showit’s highest price. And, some of Wix’s less expensive pricing tiers actually put their branding on your website or do things like take away your support and slow down your site speed. The lower prices might be flashy, but they aren’t worth it. Do not make pricing your main factor!
(Psst... if you want Showit to be a little cheaper, click here to get my coupon code to save on your subscription!)
Steps to switch from Wix to Showit with a
- Leave your current website up and running as is! You don’t need to take it down to start working on your template.
- Purchase a Showit website template from my shop!
- Once you purchase, join the free online course! You’ll get details on how to join. And watch module 00, which will show you how to set up a trial account with Showit and add the template to your account. You won’t start paying for Showit for 14 days.
- Customize your Showit website inside your free trial account of Showit using the awesome online course and resources I provide!
- Once you’re done editing your site, you’ll watch the video on launching and take the next step. Again, everything you need is in the course!
- Put up your complimentary EM Shop “Coming Soon Page” while you check your links and website one more time.
- Launch your Showit site to the world!
- Cancel your Wix hosting after 1-2 weeks.
- As a last thing to mention, if you purchased your domain from Wix, I’d recommend moving it to a different platform, such as GoDaddy or Google domains.
If this feels like a switch you want to make, if you want the SEO capabilities and the ease of use of Showit, I want to encourage you now to make the SWITCH! Especially if you don't love your Wix website, there’s no reason not to move over. Don’t be stuck with a website you don’t love because you’re choosing based on price.
What are you waiting for?
Want to try out Showit for free + save 10% on your subscription? Click here to get a discount code!
Want more info on how Showit compares to other website platforms? Check out this blog post about Showit versus WordPress and this blog about Showit versus Squarespace!
Both have a podcast version too!
August 2, 2021