Curated American Artists
National | Based in Nashville, Tennessee
Branding (and website coming soon!)
ABOUT THE BRAND
Curated American Artists brings stylish American hand-painted art to the customer at an affordable price. The brand curates art that truly INSPIRES. The logo designs feature a few different design options to be used through out the company where appropriate. The text logo features a stylish script alongside a modern and bold serif font. There are 2 circle logo options. 1 is very simple and features only an "A" enclosed in a lightly painted circle. The "A" is fun and stylish and has a vibe like it is painted as well. The other circle logo featured the brand name in a simple, stylish font with an "A" and half painted circle.
goal
To bring stylish American hand-painted art to the customer at an affordable price.
tone
Artistic, but laid back | Chic | Feminine | Youthful | Fun | Sophisticated | Fashionable | Personal | Substantial | Bright | Affordable
distinctive characteristics
Sold at large retailers and online, American hand painted art with a story behind it, affordable pricing while remaining on-trend and sophisticated
overview of target audience
Female | Age 16 to 45 | Living in the United States | Fashionable | Budget-Conscious | Trendy and chic